Argyle & The Isles Brand
We specialise in brand development. It's a common practise for a company to create multiple brands of a similar product, whilst perhaps less cost efficient this does allow more specific demographic targeting of your product and also the opportunity to analyse the performance of different brands against consumer groups.
This can have excellent benefits to the company and range of products, after all nobody wants a product that doesnt sell or is mis-targeted.
It can also be a good way of providing successful sales of the same or similar products to a variety of demographics at the same time increasing success and better ROI in the long term.
Argyle & The Isles
Argyle and The Isles is a play on the Argyll & The Isles Strategic Tourism Partnership's Argyll and The Isles. It provides an alternative brand for businesses, advertising and product marketing but also given the Psychology Of Search may provide a better ROI than the partnerships brand.